Expression EcoTank ET-2750

Seiko Epson Corporation

What - Working with Epson to develop the next generation of the high-capacity EcoTank printer range.  KD explored the Epson brand identity and pinpointed the core design values, this information helped create a product that communicates both the brand and the innovative ink tank functionality, whilst also giving the user a fluid experience during general day-to-day use of the printer.

 

Audience - International domestic and small / home business market.

 

How - We provided user research and testing, market research and concept design.

 

Awards - 2017 Good Design Awards "GOOD DESIGN BEST 100".

2018 iF Design Award for design excellence.

2018 Red Dot Design Award

projects

TOKYO

 

Keechdesign Japan Office

3-21-14 Minami-Azabu

Minato-ku, Tokyo

106-0047

 

LONDON

 

Keechdesign UK Ltd.

112-114 Great Portland St.

Fitzrovia, London

W1W 6PH

 

 

 

+44 (0) 20 3417 4893

info@keechdesign.co.uk

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