Seiko Epson Corporation
What - The LabelWorks LW-Z900 label printer features a high-speed, 360dpi print output for creating highly visible and detailed labels. A 4mm standard lead margin, and the ability to reduce tape waste down to 1mm is an industry leading cost saving feature. All of these features and benefits are packed into compact design made of industrial grade high-impact plastic that meets MilSpec drop test specifications.
Audience - The LableWorks was targeted at users in tough working conditions.
How - We provided; concept development, product design, and end user evaluations.
Outcome - The design was awarded an IF award in 2016.